It’s one of the most used online marketing tools but after nearly 18 years Google AdWords is getting a makeover.
How do consumers decide what constitutes “the best” and how can your marketing influence those decisions.
Further changes have been announced to the management of Facebook Pages which could result in pages being banned from posting.
A new study questions the common assumption that those who like to keep up with – and share – trends on social media platforms are good targets for advertising messages.
Most small businesses are using social media but it seems there’s a gender split … so who’s smashing it?
Businesses don’t always manage to join in with events well but this global brand has joined in with the April 1st tradition with a video that works.
Want to use more video on LinkedIn? Now your business can use native video options on your Company Page and in Sponsored Content.
One of the biggest mistakes that businesses make when they start blogging or using social media is only ever promoting – but there’s a clever trick that parents use that will help you promote in a subtle way.
Twitter has added a new function that allows users to save Tweets to read later – or share them
The growth of voice assistants such as Apple’s Siri, Amazon’s Alexa, Google Assistant and Microsoft’s Cortana; has been accelerating in the past year and the rise is gathering pace.